Perhaps this post was better suited before the madness of Black Friday...
When i started paying attention to where my money was going, one of the areas i became interested in was investing.
My employer offers enrollment in a Simple IRA plan through Charles Schwab, of which i'm a participant. Before the conscious spending thing, i owned a couple of different mutual funds. When i looked at the top ten holdings of these funds, i wasn't excited about the companies that appeared.
I decided to look for funds that invested in areas i believed in, which was no easy task. Even some funds that say they are "responsible" funds still invest in some companies that i find to be questionable.
I'm no professional, and these mutual funds might be terrible investments, but i own shares in both the Appleseed Fund and the Pax World Fund. I also purchase stock of some individual companies that i like. Although hand-picking companies to invest in is generally frowned upon for novice investors like myself, at least i know where my money is going and what that money is being used to support.
Takeaway: If you are concerned about where how your money is being spent, don't forget to think about ALL of your money, including investments.